Welcome to Asbicon E-Learning

Our training capsules can be delivered through Self Led E-Learning via our online Learning Management System. Our E-Learning environment is already activated with all of the capsules under Pillar G, these have been designed by industry experts and are stimulating and interactive. You can lead your own training at your own pace. E-Learning for pillars A, I and N will be coming online soon. For the other capsules of Pillar A, I & N and also for Pillar G you can book the Virtual Assisted Learning and Classroom Training in the meantime.

Please book below

Get New Customers

Augment Customer Spend
Increase Frequency of Purchase
Nurture & Grow Profits

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Channel and Customer Landscape Mapping
This learning capsule is designed for First/ Entry Level Sales Function Resources who are new to either your company or new to a sales role. This learning capsule is the first step in training a Sales Representative to understand the channels and customers that they will be selling to.

GBP (£) 99/Person

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Understanding the Customer
This learning capsule is designed for First/ Entry Level Sales Function Resources who are new to either your company or new to a sales role. This learning capsule will train the entry level Sales Professionals to understand their own customer’s needs and wants and how best to build strong customer relationships.

GBP (£) 99/Person

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Structured Selling Framework
This learning capsule is designed for First/ Entry Level Sales Function Resources who are new to either your company or new to a sales role. This learning capsule provides training on a “Structured Selling Framework” that a Sales Professionals will use for all aspects of selling in their sales career.

GBP (£) 99/Person

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Basic Negotiation
This learning capsule is designed for First/ Entry Level Sales Function Resources who are new to either your company or new to a sales role. This learning capsule provides training on Basic Negotiation skills that will be required not only when selling to and collaborating with customers but also when selling ideas and concepts internally.

GBP (£) 99/Person

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Basic Distributor Management
This learning capsule is designed for First/ Entry Level Sales Function Resources who are new to either your company or new to a sales role who will have “Distributors” as customers in their panel of customers. This learning capsule provides specific training for the Sales Professionals who will have day to day and transactional responsibility for a distributor.

GBP (£) 99/Person

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Multi-Functional Relationship Development
This learning capsule is designed for Experienced Sales Function Resources or New Key Account Managers or New Category Managers who are interacting with customers at more than just a transactional level. This learning capsule provides training on how to develop deeper relationships with customers and move from a “Buyer: Seller” relationship towards “Trusted Advisor”.

GBP (£) 129/Person

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Understanding the role of Point-of-Purchase (PoP) Drivers
This learning capsule is designed for Experienced Sales Function Resources or New Key Account Managers or New Category Managers who are interacting with customers at more than just a transactional level. In this learning capsule, we will examine the role of Point-of-Purchase drivers so that Sales Professionals can translate this into a winning vision in their accounts and ultimately augment customer spend.

GBP (£) 129/Person

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Executing Point-of-Purchase (PoP) Drivers with Success
This learning capsule is designed for Experienced Sales Function Resources or New Key Account Managers or New Category Managers who are interacting with customers at more than just a transactional level. In this learning capsule, we will examine Point-of-Purchase drivers in more detail, looking at how you can implement plans with your customers.

GBP (£) 129/Person

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Basic Key Account Management
This learning capsule is designed for Experienced Sales Function Resources or New Key Account Managers or New Category Managers who are interacting with customers at more than just a transactional level. This learning capsule is designed to provide Key Account Managers the skills they will require to build successful joint business plans with their customers.

GBP (£) 129/Person

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Advanced Distributor Management
This learning capsule is designed for Experienced Sales Function Resources, Distributor Managers or New Key Account Managers or New Category Managers who are interacting with customers at more than just a transactional level. In this learning capsule, we will examine distributor management at a deeper level for those account managers who are building strategic relationships with distributors.

GBP (£) 129/Person

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Basic Category Management
This learning capsule is designed for Senior Key Account Manager, Senior Category Managers and Sales Managers who are responsible for Category Management work with key accounts. In this learning capsule, we will examine the process of Category Management to deliver overall improved category growth and profitability with key strategic customers.

GBP (£) 149/Person

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Shopper Marketing at Point-of-Purchase (PoP)
This learning capsule is designed for Senior Key Account Managers, Shopper Marketing and Trade Marketing Managers, Senior Category Managers and Sales Managers who are responsible for managing key accounts. In this learning capsule, we will examine the move from a focus on purely Consumer Marketing to Shopper Marketing and how it can increase the frequency of purchase of your brands and products.

GBP (£) 149/Person

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Role of Promotions – Advanced
This learning capsule is designed for Senior Key Account Managers, Commercial Finance Managers, Senior Category Managers and Sales Managers who are responsible for managing key accounts. In this learning capsule, we will examine role that promotions play as part of a wider annual and/ or joint plan and how smart promotional planning can increase frequency of purchase of your brands and products.

GBP (£) 149/Person

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Advanced Key Account Management
This learning capsule is designed for Senior Key Account Managers, Senior Category Managers and Sales Managers who are responsible for managing key accounts. This learning capsule is designed to provide Senior Key Account Managers, Senior Category Managers and Sales Managers with the skills that they require to build successful annual and/ or joint business plans with their customers and ultimately increasing the frequency of purchase of your products among your customers.

GBP (£) 149/Person

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Loyalty Management
This learning capsule is designed for Senior Key Account Managers, Senior Category Managers and Sales Managers who are responsible for managing key accounts. The learning capsule is also relevant for Brand and Marketing Managers who have specific customer responsibility. This learning capsule is designed to provide Sales and Marketing Managers with the skills to build robust shopper loyalty programs with key customers to ultimately increase the frequency of purchase of your brands and products.

GBP (£) 149/Person

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Portfolio and Mix Management
This learning capsule is designed for Commercial Directors, Sales Directors and their Multi-Functional Counterparts (e.g., Finance Director, Brand Director, Logistics Director) who work at a strategic level on building true partnerships with key strategic customers. This particular learning capsule will look at financial modelling and how achieving the right portfolio and mix can ultimately increase profits for suppliers and their customers.

GBP (£) 199/Person

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Advanced Category Management
This learning capsule is designed for Commercial Directors, Sales Directors, Senior Category Managers and their Multi-Functional Counterparts (e.g., Finance Director, Brand Director, Logistics Director) who work at a strategic level on building true partnerships with key strategic customers. In this learning capsule, we will examine the process of Category Management to deliver overall improved category growth and profitability with key strategic customers.

GBP (£) 199/Person

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Trade Investment Management (including Trade Terms)
This learning capsule is designed for Commercial Directors, Sales Directors, Commercial Finance Directors and their Multi-Functional Counterparts (e.g., Supply Chain Director, Logistics Director) who work at a strategic level on building true partnerships with key strategic customers. In this learning capsule, we will examine how you can implement trade investment plans and bespoke trade terms with key customers to nurture and grow profits.

GBP (£) 199/Person

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Detailed Value Chain Understanding and Analysis
This learning capsule is designed for Commercial Directors and their Multi-Functional Counterparts (e.g., Finance Director, Brand Director, etc.) who work at a strategic level leading a company or a company division. In this learning capsule, we will examine how a company can examine its internal activities with the goal of achieving a competitive advantage.

GBP (£) 199/Person

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Role of Right Analytics (Dashboard and Relevant KPI’s)
This learning capsule is designed for Commercial Directors, Commercial Finance Directors and their Multi-Functional Counterparts (e.g., Finance Director, Brand Director, etc.) who work at a strategic level leading a company or a company division. In this learning capsule, we will examine the importance of having the right analytics in place and the financial impact of placing a strategic focus on analytics.

GBP (£) 199/Person